Acquired by AB inbev, Hertog Jan is the number 1 selling beer in the Netherlands.
I have worked on numerous projects creating a diverse portfolio that gives each beer its own personality, but still retains the essence of the Hertog Jan brand DNA.
Working alongside the advertising agency, the barrel ageing project ‘Vatgerijpt’ is Hertog Jan’s flagship beer which each year, pushes the creative envelope.
Project completed whilst employed by OsbornePike.